Alex Prager Turns Awkward Moments Into Stylish Scenes For F&F
September, 25th 2025
Director Alex Prager returns to F&F to helm more films in their “Style It Out” campaign 👗
Created by BBH, these films showcase F&F’s Autumn/Winter designs with simple scenes full of powerful images and stylish, iconic moments.
Featured in Little Black Book, AdAge, Creative Salon, and Campaign.