The National Lottery Takes Flight With A Reindeer Who Dares To Believe

Christmas has arrived! 🦌✨ Arts & Sciences UK director Tim McNaughton brings a little festive magic to the new campaign…

The National Lottery Takes Flight With A Reindeer Who Dares To Believe

November, 09th 2026

Christmas has arrived! 🦌✨

Arts & Sciences UK director Tim McNaughton brings a little festive magic to the new campaign for The National Lottery, created with the lovely team at VCCP!

Telling the story of a little reindeer who dreams of flying, reminding us that amazing things can happen when you believe.

Featured in Ad Age, Campaign, LBB, and Roastbrief.